And now, a Japanese word- "gomiburoggu"

I was reading this article- Technorati: Big business with bogus data; when I came across this Japanese word: “gomiburoggu”

gomi (trash*) + buroggu (blogs**)

Now you know how to refer to fake blogs in Japanese. I bet you didn’t think that was going to happen today.

*one of the handful of japanese words I know and while many are down to my chanbara obsession, gomi I actually owe to William Gibson. William Gibson’s new book comes out tomorrow. See, it all makes sense on some level.

**The Japanese aren’t particularly down with Ls or ending words in consonants. Hence buroggu for blogs or Arisu for Alice (Yeah, I’m thinking of the character from the excellent anime Serial Experiments: Lain)